For Immediate Release
Trayak’s MyGizmo™ Puts Sustainability in Everyone’s Hands
Mobile App helps keep unwanted electronics in use and out of landfills
CINCINNATI, OH; JANUARY 21, 2016 — Trayak, the authority on product and packaging sustainability, announces the release of its mobile app MyGizmo™. The app is available for both iOS and Android platforms. This new social networking app puts used, but functional, electronics into the hands of new users. MyGizmo extends the use of mobile electronics and promotes a circular economy by redistributing products that would otherwise find their way into landfills. For more information; or to download the app visit trayak.com/mygizmo.
This app allows the average consumer to become a part of a growing trend to leverage previously owned electronic devices. Whether driven by new levels of social consciousness and/or the cost of new electronic devices, the used device market is growing rapidly. Electronics consumers are beginning to realize that even if a device is deemed obsolete, it still has value. As an indication, sales of used smartphones alone are expected to reach 257 million in 2018, up from 53 million in 2013.
With MyGizmo you can buy, sell or trade in a friendly and exciting way. The MyGizmo Leaderboard offers an opportunity to compete with friends and keep these gizmos out of landfills!
- Manage your devices in one place in a simple layout.
- Lose your phone charger? Break your phone? No problem, just log into MyGizmo and see which of your friends has one to spare.
- With MyGizmo’s leaderboards you can see how you stack up against your friends. Compete to earn points and even rewards!
Trayak President & CEO, Prashant Jagtap comments:
“Consumers are naturally attracted to the latest and greatest, especially with regard to electronic devices. With cell phones for example, studies show that for every phone in use, four phones go unused somewhere in the household. Perhaps more staggering is that in a single year 141million mobile devices were discarded in the United States alone with 89% going into landfills. With MyGizmo, Trayak is empowering consumers with the means to play an even greater role in extending product lifecycles and the health of our planet.”
About Trayak, LLC
With innovative product sustainability solutions and consulting services, Trayak empowers companies to design and manufacture their entire portfolio using sustainable strategies. We bring simplicity to product development, manufacturing and launch processes and help companies economize and meet ISO standards – all while protecting the world’s valuable resources. Trayak brings real innovation to product sustainability area especially in the Product Design, Engineering and Manufacturing phases of the Product Lifecycle. Trayak offers a portfolio of integrated solutions – EcoDesigner, EcoImpact, EcoScore, EcoLabel and COMPASSOur goal is to make sustainable product design easy, mainstream and profitable. For more information visit www.trayak.com.
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MyGizmo is a trademark of Trayak, LLC
All other brand and product names are trademarks of their respective owners