With environmental packaging labels becoming more prevalent in recent years, consumers have become bombarded with new, oftentimes similar terminology. “Naturally-sourced”, “eco-friendly”, and “biodegradable” are just a few examples of the environmental claims consumers see on the packaging of products in
The metrics by which we measure sustainability are increasingly important. But which metrics are most important as environmentally conscious consumers seek out more sustainable alternatives? Water positive commitments, goals centered on reducing water usage, for example, were virtually unheard of